FOR IMMEDIATE RELEASE

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CARLSBAD, Calif. (Oct. 15, 2024) –Ceresti Health announced today it has deployed its proven dementia care program to family caregivers of PacificSource Medicare Advantage and DSNP (Dual Eligible Special Need Plan) members living with dementia. By increasing the knowledge, skills and confidence of family caregivers, Ceresti’s program aims to reduce avoidable and often-harmful member hospitalizations.

An innovative independent, not-for-profit community health plan serving the Northwest, PacificSource plans to offer Ceresti’s program to thousands of members and their caregivers. The collaboration between PacificSource and Ceresti represents a targeted effort to address the complex needs of people living with dementia. 

“We are excited to work with Ceresti to provide family caregivers of our members with the support, tools and skills they need to best manage their loved ones’ care,” said Dr. Miriam McDonell, Medicare Medical Director at PacificSource. “The fact that this program is offered virtually ensures that all families have equitable access to participate.”

A primary goal of Ceresti’s program is to improve the care and health outcomes for members with dementia which will reduce avoidable healthcare utilization and costs, an objective recently highlighted by the Centers for Medicare & Medicaid Services (CMS) Innovation Center, which selected Ceresti to participate in the Guiding an Improved Dementia Experience (GUIDE) Model.

“We don’t just support caregivers, we activate them, transforming their ability to effectively engage the healthcare system, and improve health outcomes for their loved ones,” said Dirk Soenksen, CEO of Ceresti Health. “Through our robust library of education and our knowledgeable, compassionate coaches, Ceresti has a profoundly positive effect on the overall well-being of family caregivers and their loved ones living with dementia. We look forward to working with PacificSource to make a significant difference in the lives of their members and families.”

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About Ceresti Health

Ceresti Health is a tech-enabled dementia care provider with a differentiated model of care that activates family caregivers to improve outcomes and significantly reduce the high and largely hidden healthcare costs associated with dementia. Independently validated clinical studies found that Ceresti reduced avoidable hospitalizations more than 50%. To learn more about Ceresti Health, visit www.ceresti.com.

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About PacificSource Health Plans

PacificSource Health Plans is an independent, not-for-profit community health plan serving the Northwest. Founded in 1933, PacificSource has staff who live and work throughout Idaho, Oregon, Montana, and Washington. The PacificSource family of companies employs more than 1,900 people and serves over 600,000 individuals throughout the Greater Northwest. For more information, visit PacificSource.com.

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